After graduating from the Moscow Institute of Fashion & Design in 2001, Alexander Terekhov had the privilege of working with the Yves Saint Laurent design house as the first prize reward for winning the competition of young fashion designers “Russian Silhouette". His debut collection “Elf’s corporation“ was presented in 2004 during the Moscow Fashion week, where it took off. Terekhov is known for his classic, modern, and feminine design aesthetics incorporated in his dresses, jackets, tops and skirts. Alexander Terekhov's collection of ready to wear separates have quickly become popular among the in-the-know fashion crowd. Known as the brand of the moment for being both smart and elegant through luxe, minimalistic designs, Terekhov has been recognised by Style.com as one of the, "Ten Most Talented to Watch”.